LEGO Bluey introduces an exhilarating, vibrant world where kids can unleash their imagination with Bluey and her family on endless adventures. With cartoon-style visuals and friendly aesthetic, the app seems to be a perfect playground for young Bluey enthusiasts. Find out more about this app now.
Note: Don’t forget to check out other exciting apps on our website such as LEGO Bricktales or Bluey: Let’s Play!.
Introduce about LEGO Bluey
StoryToys, a developer of educational apps for children, has partnered with the LEGO Group and BBC Studios to launch the LEGO Bluey mobile app. The app will come out in August 2025 and is now pre-orderable on the App Store and Google Play.
Designed for children aged 2-7, the app will deliver a digital experience that embodies the spirit of the Bluey television show. The app will feature characters, buildings and objects from the new LEGO Bluey line.
In addition, the app brings digital play and creative building together with problem-solving and re-creating fun times from the show. The app is developmentally appropriate for young children and supports emotional and cognitive growth.
Explore the World of Bluey
In LEGO Bluey, children will be immersed in the colorful and fun world of Bluey and his family. From the cozy house to the park where everyone giggles, classic moments from the animated film are brought to life in colorful detail. Each section opens up to exciting activities, where children can interact with their favorite characters in a real-life way.
Bluey and Bingo are never short of energy, just waiting to get creative and play. Children can set up a tent in the lounge with their sisters, transform the garden into an adventure ground or throw a mini party. The subtle nuances in the app leave the imagination free to explore, making every app a new experience.
Not done yet, Bandit’s dad and Chilli’s mom also get into cozy family moments. The comedic stories between the characters make kids feel loved, as they build their social interaction skills.
Simple gameplay, suitable for young children
LEGO Bluey™ is designed with simple gameplay, ideal for toddlers to get used to and learn comfortably. All within the app is intuitive, helping kids manage the character and interact with activities in a natural manner. Kids require only a few gentle taps to move Bluey, approach surrounding objects or build buildings as preferred.
To make it easy for children to approach, the app also has a simple interface with simple colors and easily comprehensible icons. Easy steps direct children in a simple manner on how to play without the need to read too many words. Because of this, even children who do not play video games can simply adapt and enjoy.
All the app actions are designed to stimulate curiosity and imagination. Children can play freely to set things up, create new situations or play on their own terms without being hindered by a pre-defined rule.
Build and create
In LEGO Bluey, children can freely build their own world with colorful LEGO blocks. From familiar rooms to spacious gardens, every space can be changed according to their imagination. Each object in the app can be flexibly arranged, thereby helping children create new scenes the way they want.
The assembly process is simple, does not require complicated operations. Children just need to choose LEGO blocks, drag and drop them into the appropriate position and adjust as desired. The model sets in the app are designed based on the actual LEGO Bluey product line.
The creative area of the app is not limited by the number of templates. Children can re-model the house, add decorations or design specific play areas. Each play is an individual experience, which makes children think in a pliable way and develop their ability to arrange.
Integrating LEGO Bluey in real life
LEGO Bluey brings the experience closer by integrating models, characters and props from the real-life LEGO Bluey product line. Every detail in the app is designed based on upcoming LEGO sets, helping children feel the world of Bluey more realistically.
During the app, children can build and arrange models just like when assembling real LEGO. The familiar houses, gardens and items appearing in the app are all simulated from the official product set, creating a natural connection between the video game and the physical toy. This not only lets the children feel the excitement of bringing to life on the screen but also makes them continue building and dreaming in real life.
With the mixing of digital experience and old games comes the availability of more open options for play. Children can recreate stories in the app with real-life LEGO sets or use real models to create more new situations. Thanks to that, the gameplay is not limited, but always interesting and inspiring.
Overall, LEGO Bluey not only brings fun moments but also stimulates children’s imagination and creativity. With simple gameplay, bright images and the perfect combination of digital experience and real LEGO toys, this app promises to be an ideal choice for children who love Bluey.